Snapchat calculates a fee based on the date, time, demand of location and size of the “Geofence” area the Geofilter is activated within. Our customer service representatives handle the submission and activation process. Continue reading to learn more about how this fee is calculated.
To activate your Geofilter on Snapchat, you must pay a Snapchat fee. Snapchat uses your address, date and time to calculate a “Geofence” fee. Most locations have a Snapchat fee between $19 and $21. Multi-day campaigns are possible, however, the price will increase accordingly. The activation fee will depend on the size, duration and demand of your designated area.
The Geofence size needs to be a minimum of 20,000 square feet (approximately the size of a house & yard) to a maximum of 10 million square feet.
The Geofilter duration must run for a minimum of one hour to a maximum of one month and must start/stop on the top of the hour.
Snapchat has artificially increased the fee over certain areas, such as luxury hotels, arenas, stadiums, and theme parks. Please view some examples below. Notice the urban centre (downtown New York) has a higher fee than the rural area for the same square footage and run duration. After placing an order we will provide a Snapchat Activation fee quote. Having uploaded thousands of filters we have learned many tips and tricks to ensure everything runs smoothly.
1-4 Hours: approx. $9
24 Hours: approx. $20
1-4 Hours: approx. $20
24 Hours: approx. $35
1-4 Hours: approx. $12
24 Hours: approx. $30
Community Geofilters cover a city, university, local landmark, or another public location. They have an infinite duration. It is free to upload a community filter to Snapchat.
To submit and activate a Business Geofilter, there are some additional considerations. Please visit our Snapchat Activation Fee page for further information.